Our culture at Hyper Agency
High standards. Zero ego.
We’re a Nordic agency based in Stockholm, Sweden, bringing people, expertise and shared responsibility to AI search and agentic commerce. Our culture shapes how we work: openly, collaboratively and hands-on, from the first conversation to the final implementation.
Our ethos
Candor over comfort
We say what we know, what we’re testing and where uncertainty remains. In AI search and agentic commerce, that means explaining the evidence behind our recommendations, setting realistic expectations and being honest about what we can influence. Clear advice helps you make better decisions.
Architecture over hype
We start with your business, your customers and the barriers holding you back. Then we connect brand strategy, content, design and technical implementation around a clear purpose. Every recommendation should have a reason, an owner and a practical next step.
Collective over individual
Strategists, marketers, creatives and engineers work together from the start, alongside your team. We share knowledge, welcome challenge and give the strongest ideas room to grow. Shared responsibility keeps the work connected, from the initial insight through delivery and improvement.
Built by those who have been there
Our team brings experience in building brands, managing marketing budgets and turning business plans into practical work. We know the pressure of deciding where to invest—and the responsibility of making that investment count.
We built Hyper Agency to bring that experience to AI search and agentic commerce. Our end-to-end service combines brand strategy, design, development and AI search optimisation, including AIO and GEO, with our own products and ongoing human support.
For clients, that means people who interpret the findings, agree priorities, implement changes and stay involved as the work develops. We take responsibility for helping you move from understanding the problem to doing something about it.
No fluff. No ego. Just solutions that move the needle.
Relationships first. Algorithms second.
Good work starts with understanding the people responsible for making it happen. We work closely with your marketing, commercial and technical teams to agree priorities, explain decisions and keep delivery moving.
You work directly with the people shaping and delivering your strategy. We bring specialist expertise, listen to your team’s knowledge and stay involved through implementation and improvement. That’s how we build trust – and a working relationship that lasts.
Pierre Jarlskog, Founder, Finansfabriken & Fredrik Kridahl, Co-Founder, Hyper Agency
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Build the future, without the burnout.
Help shape how brands are found, understood and chosen through AI search and agentic commerce. We welcome conversations with strategists, marketers, designers, developers and engineers who care about their craft and enjoy working across disciplines.
We value curiosity, honest feedback and the freedom to take responsibility. Our ambition is to do excellent work at a sustainable pace, with respect for people’s time and lives beyond work.
Relentless drive. Collective joy.
We enjoy difficult problems, good questions and the satisfaction of making something work. We make room for different perspectives, shared laughter and ideas from anyone, regardless of title.
That spirit carries into our client relationships. We work closely, speak openly and celebrate progress together. High standards matter to us, and so does how people feel while achieving them.
Serious about the work. Thoughtful about the people.
Hyper Agency founders Fredrik Kridal and Shawn Roberts with Trixie CEO, Jonny Pohjanen, outside the Trixie Sverige AB headquarters in Norrfjärden, Sweden
Let’s build something together
Looking for a hands-on partner in AI search and agentic commerce, or a team where your experience can make a difference? Let’s talk.
